The Journey Begins

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Good company in a journey makes the way seem shorter. — Izaak Walton

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Name of the Business

Chicken Dinner – Lechon Manok
One of the most popular word today is the term “Chicken dinner” originally from the online game Rules of Survival. The business I chose is lechon manok which relate to the name of the business.

Lechon manok mostly prepared for dinner and sometimes lunch that’s why I think Chicken Dinner is the perfect name of the business.

Nature of the Business

Lechon manok means roasted chicken. I made the recipe plan and after this feasibility study I will make my very first store operation starting with the marinated chicken, will roast and sell it to customers.

Location

My address is in Barangay Masaya, Bay, Laguna so I can locate my business to the nearest barangay which is the Barangay Paciano Rizal since there is lechon manok business locating in my place.

The Business Product’s Demand

Lechon manok is always a Pilipino’s popular “ulam”. The location is very good because Barangay Paciano Rizal has no “lechunan store” yet.
According to my observation, Paciano Rizal can be call as “walang ka-latoy-latoy” because when the night comes for example 8:00 in the evening, the residents will not be able to buy meat to prepare for dinner or some of them will not be able to prepare their dinner because of getting exhausted from work.

Most of the residents are construction worker, factory operator, security guard, sales lady/man and some are professionals. I know if I operate the store between 11:00 in the morning and 11:00 in the evening, I can get the daily quota.

The Capital

• Business permits from DTI, Barangay, Mayor’s, and BIR registration cost 3,000php (estimated).
• Store rental down payment 3,000 (two months)
• The equipment and store-need costs 45,000php
• The business should have 10,000php starting supply and opening promo.
*total of 61,000php

The Daily Quota

Base on my studies, I decided to quota of 20 whole chicken (1 kilogram) and 20 pieces of ½ kilogram of pork belly. A whole chicken costs 140php times the quota of 20 pieces a day is equal to 2,800php and a ½ kg of pork belly is 110php times the quota of 20 is equal to 2,200php.

Quota:

20pcs one kilogram whole chicken/day
20pcs ½ pork belly/day

Daily Supply

20pcs whole chicken is 140php/kilogram/whole
20pcs of ½ kg pork belly is 110/ ½ kg
1,000php for marinating
20pcs x 140php = 2,800php
15pcs x 110php = 2,200php
= 5,000php
1,000 + 5,000 = 6,000php

Daily Supply = 6,000php

Daily Gross less the Daily Supply

Studies and computations conclude the two product’s retail prices which are the Roasted chicken costs 210php (1 whole) and for the Roasted pork belly is 160php.

20pcs x 210php/whole chicken is 4,200php
20pcs x 160php/pork belly is php3,200

Daily Sale is 7,400php – 6,000php = 1,400php

Daily Earning is 1,400php

Possible Earning Monthly

daily earning = 1,400php
electricity = 10,000php
water = 300php
maintenance = 5,000php
Payroll/month = 8,484

(Daily earning x 28days) – electricity – water – maintenance = possible earning monthly

1,400 x 28 = 39,200 – 10,000 = 29,200 – 10,000 – 27,200 – 300 = 26,900 – 5,000 = 23,900 -8,484= 15,416

Possible earning monthly is 15, 416

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